Male chastity and the wearing of cock cages have been awarded the tits of 2025’s fetish of the year.
It’s not a headline we expected to see, but it’s certainly a welcome one. And the accolade landed thanks to online video and clip platform Clips4Sale, revealing:
- A 71% increase in sales of chastity content in the last 12 months.
- A 193% growth rate since 2020.
Male chastity is hot right now, people. And it seems the cock is out of the cage (so to speak) regarding the benefits of male chastity.
Should we be surprised? Probably not, given the amount of (some great, some not so great) chastity-related chat in the world right now.
Chastity’s Popularity Has Been Rising for a While
Signs from the last few years may explain why chastity content has taken off.
Online Searches and Resulting Product Sales
A quick look at Google Trends, reveals that searches for the term ‘chastity cage’ leapt up in 2022 and 2023, with the UK, Canada, US, Czech Republic, and Australia leading the way in cock cage play.
According to the same data, Japan, Turkey, and several South American countries are yet to discover the delights of our fetish. But maybe they soon will, thanks to this accolade.
Now, despite my love for things that grow upward and stronger over time, I’m equal parts intrigued and unnerved to say that graphs and sales stats aren’t the only reasons for male chastity’s entry into the fabulous fetish hall of fame. Generational change, global shifts in how humans think about and practice sex and increased media exposure may all be playing their part.
Cultural Shifts With Chaste Overtones and Messaging
For starters, there’s Gen Z’s purported dwindling interest in sex, coupled with the rise of conservative ideologies and rollbacks in reproductive rights. While in South Korea, the sex-striking 4B movement encouraging women to withhold sex, has gained global interest and sparked similar movements in other countries.
Pop Culture and Media Coverage
On the other hand, mainstream media outlets are more willing to feature the lifestyle. For example, the 2021 story of cock cages being hacked received widespread coverage. As did the fitness bros who misunderstood the meaning of Locktober. (Oops!) In addition, shows like Californication and Big Mouth, include storylines that allude to the caged lifestyle.
Admittedly, the people involved in these movements or shows may not be actively promoting the wearing of cock cages or adopting the lifestyle. But their activities stimulate curiosity and increase awareness. They bring the concepts of male chastity into the collective consciousness. As a result, people reframe how they think and feel about sex, pleasure, orgasms, and how they give and receive them.
(Which sounds very familiar, don’t you think?)
Avery Martin from Clips4Sale, is thinking along the same lines.
“With so much anxiety around sexuality, it can bring relief to have someone or something, whether a Domme or a cage, that denies you the ability to get off,” he explained. But even if there’s less interest in having sex, there’s still an interest in exploring pleasure and gratification.
“We may be in an anti-pleasure timeline, but that doesn’t mean it needs to be joyless or sexless,” Martin added. Cue cock cages. And, as Martin rightly says, “There’s freedom in restraint, denial and humiliation—so long as it's enjoyable, self-aware and consensual.”
If Cock Cages Went Mainstream
Let’s fantasize for a moment that our fun little fetish is about to blow up big time. What exactly might that look like? Here’s how we envision it.
Cages Would Be Stocked in Target
In 2012, Target and Walmart caused an absolute furore when they started stocking personal lubricants and vibrators. Can you imagine what would happen when a range of Sevanda cages rock up next to the briefs?
They’d Get a Female-Friendly Rebrand
‘Cock cage’ is just such a masculine phrase. For cages to gain cred (and sales) on female-led sexual wellness sites, like Goop, they’d need a rebrand. Perhaps Intimate Female Empowerment Devices (iFEDs) could work? ‘A 3-in-1 experience: Release your inner power, experience total yoni freedom, and quell his overt desires.’ (Or some such marketing crap.)
We’d Have an Exclusive Cock Cage Emoji
Combinations of the current padlock and key emojis are fine. But wouldn’t it be hella nice if we had our very own? A simple cage design with padlock, available in chrome, pink, and black would be perfect. For something less obvious? Perhaps an aubergine with a padlock dangling off it? Or a cockerel in a cage?
Influencers Would Post About It
The likes of Kim Kardashian, Cristiano Ronaldo, and Dwayne “The Rock” Johnson would endorse cage brands. Or even model them. (Which would really test the standards of those social media community guidelines.)
Tay-Tay Would Write a Chart-Topping Chastity Song
I can hear it now. Remixed and re-released with catchy titles such as Can’t Shake It Off and You Need to Come Now. (If you see this Taylor, you may have them. You’re welcome.)
More People Buy the T-Shirt
And wear the t-shirt. We’ve got a whole merch range waiting for the masses.
It’d Show Up in a James Bond Movie
Aston Martin, Martini, Omega, Holy Trainer. Oh yes, I’d love to see one of pop culture’s greatest Lotharios in a cock cage.
Fun to Think About. But Would It Be Good in Real Life?
Imagining cock cages cropping up in the mainstream is a giggle. And there would certainly be some positives. But things that get rapid, massive mainstream culture exposure can also get torn apart. Especially fringe and sub-culture ideas. I guess there are pros and cons to everything.
Pro: More discussion and greater acceptance. More people talking openly about the benefits of cock cages and female led relationships will bring greater acceptance. We saw this happen during the 50 Shades of Grey craze.
Whatever you think about the book and its portrayal of BDSM relationships, it undeniably got people talking. The wider community wanted to speak to people living the lifestyles. And this gave those communities a voice and an opportunity to educate, which ultimately benefited the community.
Pro: It could encourage innovation and design. If cock cages became popular, they’d be more profitable. Sex toy designers—or even non-industry product designers—may feel inclined to create new products, giving us more choices and more cages to play with.
Con: It could dilute the community. Trends attract people who want to jump on the bandwagon. These people may think they want to try chastity, but really they’re in it to look fashionable rather than being genuinely interested. An influx of people who flit in and out of the fetish like this could make it harder for those with a genuine interest to find each other and connect.
Con: The fetish would be subject to greater scrutiny. This is the flipside of more exposure. Not all discussions would be constructive or positive. Like so many fetishes, male chastity would be examined, talked about, and judged or speculated on by more people. It may even trigger moral panic, leading to laws and restrictions.
But hey, let’s not end on a downer. These are only ‘what ifs.’
What Do You Think?
If 2025 really is to be our year, how does that make you feel about your favorite fetish? Will you embrace the accolade or would you prefer that this level of recognition hadn’t landed on our doorstep? Add your thoughts to our to the discussion on Instagram.
